Organic personal care products are no longer limited to the corners of a retail store. They are shining brightly in the minds of the consumers and are making inroads across numerous regions. These products are extensively becoming the choice of the hour for many beauty freaks. Thus, all these aspects will bring tremendous growth opportunities for the organic personal care products market during the forecast period of 2019–2027.
Organic personal care products can be defined as products
that are void of pesticides and other harmful chemicals such as phthalates,
parabens, aluminum salts, petrochemicals, and others. These chemicals are
extremely harmful to human and animal health.
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The beauty and personal care industry is evolving at a rapid
pace. The changing perception of the consumers toward varied products has led
to an increase in the growth of the organic personal care products market.
The Gen-Z and the millennial category prefer organic
personal care products, especially skincare products over traditional or
synthetic personal care products. More than 50 percent of the young population
aged between 18 and 29 years choose organic skincare products over
chemical-based skincare products. Thus, these statistics reveal the increasing
prominence of organic personal care products across the global populace.
Transparency Market Research (TMR) is renowned for its
exceptional research methodologies. TMR has conducted intense research on all
the positive and negative aspects related to the organic personal care products
market. The research projections are accurate and in tandem with all the latest
trends. TMR, after exhaustive research on all the growth factors, projects the
organic personal care products market to expand at a CAGR of 9.2 percent
during the assessment period of 2019–2027.
Ethical Consumerism to Play a Larger Role in the Growth
of the Organic Personal Care Products Market
Ethical consumerism is the practice of purchasing services
and products that help in reducing environmental or social damage while
avoiding services and products that are harmful to the environment. Mindful
consumption in personal care is increasing at a rapid rate over the years. This
aspect is proving to be a great source of growth for the organic personal care
products market.
As people are becoming aware of the harmful effects of the
chemicals on the environment and the body, they are switching to organic
personal care products at a swift rate. Thus, these aspects bode well for the
growth of the organic personal care products market.
Organic Personal Care Products for Pets Gaining
Considerable Traction
Organic personal care products are not only gaining traction
among humans but also across pets. The personal care industry has penetrated
extensively in the pet care sector. Pets are also prone to the side effects
caused by chemical-infused shampoos and other body care products. To reduce
these effects, organic personal care products serve as a feasible alternative.
Using essential oil blends instead of harmful chemicals in pet personal care
products not only reduces the impact of harmful chemicals but also incorporates
the benefits of aromatherapy. These factors bring exponential growth for the
organic personal care products market.
New entrants in organic personal care products are focusing
on pet personal care products. The rising pet ownership levels across many
regions and the increasing awareness about the benefits of organic personal
care products for pets among a considerable chunk of the populace bring immense
growth opportunities.
Petveda, an Indian startup founded in 2019 is a classic
example of new entrants and their increasing influence across the organic
personal care products market. Petveda manufactures varied personal care products
for pets such as shampoo, hair spray, conditioners, and others with organic
ingredients. It also claims to be the first Indian brand to introduce natural
grooming products without any traces of paraben. Similar developments will
trigger the growth of the organic personal care products market substantially.
Popularity of Cruelty-Free Products to Add Extra Stars of
Growth
The beauty industry is subject to huge criticism over the
years due to the ‘animal-cruelty’ aspect. Beauty products are tested on animals
to check whether the products are harmful to humans or not. This is a harmful
practice and the awareness about the harms has generated great support for
buying cruelty-free products.
Organic personal care products do not contain any harmful
chemicals and hence, testing on animals is not required. As organic personal
care products come under the ambit of cruelty-free products, sales are expected
to skyrocket exponentially. These aspects will have a profound impact on the
growth of the organic personal care products market.
Rising Cases of Allergies to Improve the Growth Prospects
across the Organic Personal Care Products Market
The cases of allergies caused due to the use of personal
care products with certain chemicals are increasing swiftly. To decrease the
exposure of chemicals on the skin and prevent allergies, many individuals
prefer organic personal care products. As organic personal care products do not
contain any harmful chemicals, people having allergies choose these products,
eventually increasing the revenue of the players in the organic personal care
products market.
Organic Personal Care Products Market: Segmentation
- By
Type
- Skin
Care
- Hair
Care
- Oral
care
- Cosmetic
- Others
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