TechnoMark News

  Kids’ Digital Advertising Market - Introduction Kids’ digital advertising refers to all kinds of communication initiated by a company to promote and endorse its products, brands, and services using digital channels. It involves all actions performed by advertisers on different platforms - social media pages, blogs, web browser apps, or any other form of contact through the Internet. Digital transformation allows companies to engage with target audiences, which results in sustaining their position in the market. For instance, a social media survey reported that in 2020 there were 2.5 million active users on Facebook compared to other social media platforms. Rising number of social media users coupled with increase in amount of time spent on social media platforms are some of the factors that fuels the growth of the global kids digital advertising market . For instance, according to GlobalWebIndex, more than 75% of teenagers groups spent more than 3 hours and 25 minutes on social n...

Kids’ Digital Advertising Market - Introduction Kids’ digital advertising refers to all kinds of communication initiated by a company to promote and endorse its products, brands, and services using digital channels. It involves all actions performed by advertisers on different platforms - social media pages, blogs, web browser apps, or any other form of contact through the Internet. Digital transformation allows companies to engage with target audiences, which results in sustaining their position in the market. For instance, a social media survey reported that in 2020 there were 2.5 million active users on Facebook compared to other social media platforms. Rising number of social media users coupled with increase in amount of time spent on social media platforms are some of the factors that fuels the growth of the global kids digital advertising market . For instance, according to GlobalWebIndex, more than 75% ...