Pool Speakers Market - Introduction
Pool
speakers refer to the loud speakers used by the swimming pool.
Pool speakers are used during pool parties, and have features such as wireless,
waterproof, rechargeable battery and visual effects, attracts customer to
increase their spending. Additionally, major types of pool speakers include
outdoor, underwater, and floating pool speakers. The manufacturers of pool
speakers are focused primarily on the quality, pertaining to audio,
water-resistance, and the depth of the water level at which these speakers can
function normally.
Pool Speakers Market – Competitive Landscape
Sony Corporation
Incorporated in 1946, Sony Corporation is based in Tokyo,
Japan. The company operates as a conglomerate. Sony Corporation has a global
presence and sells its products through several divisions such as Sony
Electronic Products & Solutions, Sony Financial Holdings, Sony Interactive
Entertainment, Sony Music, Sony Pictures, and Sony Semi-Conductors. In May
2018, Sony Corporation acquired EMI Music Publishing to increase its dominance
in the market.
Bose Corporation
Bose Corporation is based in Framingham, Massachusetts, the
U.S., and has experience of over 55 years. The company is engaged in designing
and manufacturing home theaters, radios, compact disk players, headphones,
speakers, and professional sound systems for performance centers, auditoriums,
hotels, and stadiums. Bose has 190 stores in the U.S. and more at various
locations across the world.
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LG Electronics
Incorporated in 1958, LG Electronics is located in Seoul,
South Korea. The company has its core business in manufacturing consumer
electronics and home appliances. The company is active in six business units
that include the LG Innotek Co., Ltd. (Innotek) and its subsidiaries that
provides light-emitting diode; the mobile communications unit provides board
materials, mobile terminal equipment, and optics solutions; the vehicle
components unit offers automobile parts; the home appliance & air solution
segment provides washing machines, air conditioners, refrigerators, and
microwave ovens; and the home entertainment segment supplies televisions (TVs),
personal computers (PCs), monitors, security equipment, speakers, audios, and
videos. The other unit deals with the solar energy business.
Samsung
Founded in 1938, Samsung has its head office in Seoul, South
Korea. The company offers numerous products such as automotive, apparel,
electronic components, chemicals, semiconductors, telecommunications equipment,
home appliances, and sound products. In 2017, Samsung acquired Harman
International and consequently integrated new audio brands such as Infinity,
JBL, AKG, Revel, Mark Levinson, and Harman Kardon into its portfolio. These
brands provide speakers and ear phones across the world.
Major companies operating in the global pool speakers market
include Anker, Sound United LLC, LG Electronics, Samsung, Altec Lansing, Sony
Corporation, Fugoo, Tribit, Logitech International, Sharkk, Bose Corporation,
Yamaha Corporation, Denon USA, Braven, and Ultimate Ears. The overall market is
highly fragmented. These players are focusing on future capacities, new product
launches, key mergers & acquisitions, and innovative product developments.
Most vendors sell and promote their pool speakers through their own online
sales websites.
Pool Speakers Market – Dynamics
Product Innovation Drives Market Growth
Companies are continually focusing on product innovation to
increase consumer awareness about pool speakers. Manufacturers are contributing
to the market growth by making premium pool speakers, and consider factors such
as sound quality, battery life, wireless range, frequency response, USB
charging, and other special features such as Bluetooth and water resistance.
The pool speakers market is expected to grow due to rising demand for mobility
and new launches of streaming services such as Spotify, Pandora, and Apple
Music.
Pool Speakers Market – Segmentation
The pool speakers market can be bifurcated on the basis of:
- Product
Type
- Technology
Type
- Wattage
- IP
Ratings
- Distribution
Channel
- Region
Pool Speakers Market Segmentation – By Product Type
In terms of product type, the pool speakers market can be
divided into:
- Portable
- Fixed
Pool Speakers Market Segmentation – By Technology
Based on technology type, the pool speakers market can be
classified into:
- Bluetooth
- Wi-Fi
Pool Speakers Market Segmentation – By Wattage
- 60
watt
- 100
watt
- 175
watt
- 200
watt
- >200
watt
Pool Speakers Market Segmentation – By IP ratings
- IP65
- IP66
- IP67
- IP68
Pool Speakers Market Segmentation – By Distribution
Channel
As per distribution channel, the pool speakers market can be
split into:
- Online
- Offline
- Large
Format Stores (Hypermarkets, Supermarkets, and Departmental Stores)
- Specialty
Stores
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breakthroughs
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chain and stakeholder analysis
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