Strategic Analysis to Understand the Competitive Outlook of Thermal Films Market
Global Thermal Film Market: An Overview
Thermal
films are flexible films that can be used for lamination and
packaging in several end-use industries. Thermal films are commonly made up of
polyethylene terephthalate, nylon or polypropylene. The use of thermal
films helps in achieving superior aesthetics and a smooth flat surface. The
most common application of thermal films is lamination over retail shopping
bags, book covers, magazines and more.
Applications of thermal films are decided by the physical
attributes of the substrate material used for the manufacturing of thermal
films. Polyester based thermal films are employed for high-speed lamination, as
these films possess superior adhesion and resistance against abrasion. This
makes polyester-based thermal films a suitable choice for printing stocks that require
heavy ink coverage. However, nylon-based films are capable of withstanding
humid conditions without losing their structural integrity and form. Thus,
these thermal films are employed for laminating book covers, folders, and
others.
Global Thermal Film Market: Dynamics
Thermal films are available in matte, gloss, and velvet
finishes. The use of these films is also done for enhancing the aesthetics of
the package. This aids the manufacturers in achieving product differentiation,
which translates into increased shelf visibility and thereby, increased sales.
The adoption of these films by packaging manufacturers to enhance their shelf
visibility is expected to boost the sales of thermal films in the years to
come. Also, several publishing houses are employing thermal films for
laminating book covers and magazines to attract buyers’ attention and impart a
premium look to the product.
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Furthermore, the penetration of thermal films is increasing
in the packaging industry as the application of these films leads to surface
protection during shipping and transit. Pouches, bags and other packaging
formats are being laminated by thermal films to reduce damage occurring during
the movement of goods across the value chain. This is more likely to result in
reduced instances of returns, which take place due to damage occurred during
delivery. Thus, the e-commerce industry is anticipated to pose remunerative
opportunities for the growth of the thermal film market. Manufacturers of
thermal films can leverage this potential by diversifying their product
offerings and providing custom solutions for e-commerce packaging solutions.
Global Thermal Film Market: Segmentation
Globally, the thermal film market is segmented on the basis
of material, thickness, application, and finish.
On the basis of material, the global thermal
film market has been segmented as follows
- Bi-axially
oriented polypropylene film (BOPP)
- Bi-axially
oriented polyethylene terephthalate film (BOPET)
- Bi-axially
oriented nylon-6 film (Nylon)
On the basis of thickness, the global thermal
film market has been segmented as follows
- Up
to 50 micron
- 50-80
micron
- 80-120
micron
- 120
micron and above
On the basis of application, the global thermal
film market has been segmented as follows
- Packaging
- Printing
& publishing
- Lamination
On the basis of finish, the global thermal film
market has been segmented as follows
- Matte
- Gloss
- Velvet
Global Thermal Film Market: Regional Analysis
Geographically, the Asia Pacific region is expected to
account for the majority of the share in the global thermal film market during
2019-2029. Increasing emphasis on the aesthetics of the packaging has led to a
magnified demand for thermal films in the region. Thus, the region is projected
to witness high growth during the period of forecast.
Moreover, emerging manufacturing sector in India and China
is likely to pose lucrative growth opportunities for the thermal film market.
The developed economies of North America and Europe are expected to pose a
steady demand for thermal films in the years to come, owing to the
well-established print & publishing industry in the region. Also,
established players in the print industry are likely to enter emerging markets,
this is expected to surge the demand for thermal films used for lamination of
book covers and magazines.
Global Thermal Film Market: Key Players
Some of the key players operating in the global thermal film
market are Cosmo Films Ltd., International Imaging Materials, Inc., Jindal Poly
Films Ltd., Mitsubishi Polyester Film, Inc., Dunmore Corporation, Henan Foils,
Nobelus, and Jujo Thermal Ltd., among others.
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