Voice Assistant Application Market: Overview
The rising popularity of smartphones coupled with the
increasing demand for sophisticated assistive technology will assure
considerable growth opportunities for the voice
assistant application market during the forecast period of
2021-2031. In addition, the rise in activities such as data collection through
mobile devices, unified communications, and wireless network strengthens the
growth trajectory to a considerable extent.
A voice assistant is a digital assistant utilizing voice
recognition, speech synthesis, natural language processing, and others to help
consumers through phone applications. The overwhelming use of voice assistant
applications in the telecom and IT sector, banking, insurance, financial
services, media and entertainment, education, travel, hospitality,
manufacturing, automotive, and others will invite substantial growth
opportunities.
Automating repetitive tasks is an important benefit offered
by voice assistant applications. While routine tasks are carried out by voice
assistant applications, humans can perform other tasks that are more important.
Thus, introducing voice assistants not only enhances consumer experience but
also increases the productivity levels of an organization or a business. Thus,
these factors will serve as growth boosters for the voice assistant application
market.
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On the basis of component, the voice assistant application
market can be segmented into services (consulting, support and maintenance,
implementation) and solutions (integrated and standalone). Based on channel
integration, the voice assistant application market is classified into contact
centers, social media, smart speakers, websites, and mobile applications.
The report on the voice assistant application market by
Transparency Market Research (TMR) has various points and factors that make the
stakeholder aware of the existing competitive scenario. Furthermore, the report
includes the demographic landscape, industrial insights, and the latest trends
that prove to be of great help to the CXOs and stakeholders. The COVID-19
pandemic effect has also been included in the report.
How is the Competitive Scenario of Voice Assistant
Application Market?
The voice assistant application market is highly fragmented.
Many new players are entering the global market with novel features and
updates. Strategies are being implemented for increasing the consumer base of
the players. These activities assure continued growth for the voice assistant
application market. Furthermore, research and development activities also help
increase the revenues of the players. Strategic collaborations are also necessary
for the growth of the voice assistant application market.
Some key players in the voice assistant application market
are Microsoft, Verint Systems, Amazon, Apple, Creative Virtual, Samsung, Slang
Lavs, SAP, Zaion, and Cisco.
What are Key Trends in Voice Assistant Application
Market?
Growing Popularity of Online Shopping to Add Value to
Growth Trajectory of Voice Assistant Application Market
The emergence of the pandemic has resulted in extensive
popularity of online shopping. Integration of voice assistant applications with
online platforms is gaining considerable traction. The integration assures an
interactive and efficient online shopping experience for the consumers.
Tracking orders, making product recommendations, providing feedback about the
products, and others are some areas where voice assistant applications make a
mark. Thus, these factors bode well for the growth of the voice assistant
application market.
Rising Adoption of Voice Assistant Applications for
Streamlining Operations to Assure Promising Growth for Global Market
One of the most prominent benefits of voice assistant
applications is the streamlining of operations that come with integrating
digital assistants. With numerous technologies such as Artificial Intelligence
(AI) and deep learning, these assistants have emerged as one of the critical
components of any business or organization. Booking or scheduling appointments,
remembering important dates and deadlines, etc. are some vital aspects that
will assure profitable growth for the voice assistant application market.
What are Regional Dimensions of Voice Assistant
Application Market?
North America is prognosticated to emerge as a dominating
region in terms of popularity. The growing adoption of voice assistant
applications in various enterprises and organizations will serve as a vital
growth factor. The U.S. may emerge as a key growth-generating country for the
voice assistant application market in North America due to ongoing developments
and increasing popularity of these applications in the country.
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This study by TMR is all-encompassing framework of the
dynamics of the market. It mainly comprises critical assessment of consumers'
or customers' journeys, current and emerging avenues, and strategic framework
to enable CXOs take effective decisions.
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is the 4-Quadrant Framework EIRS that offers detailed visualization of four
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to meet all the business priorities
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Frameworks to boost the growth journey
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