Captioning and subtitling solutions provides platform for video captioning and subtitling of digital media. The solutions enable encoding, editing, and repurposing of video subtitles and captions for delivery platforms, such as, web, mobile, and television. Captioning and subtitling solutions help broadcasting and web media organizations in automating high volume caption & subtitle processing tasks, such as, extraction & insertion, timing & frame rate adjustment, format conversion, clip assembly, and sub-clipping. There exists high demand in the broadcasting industry for advanced solutions for automating the process of subtitles & captions on any media format.
The global
captioning and subtitling solutions market is growing rapidly.
Demand for advanced content tools is on the rise among industries as they
generate captions & subtitles of on-demand video assets and also support
captioning for live broadcasts. Captioning and subtitling solutions have helped
the broadcasting industry deliver subtitles (speech to text) on any media
platforms. Furthermore, with increase in demand of streaming of content from
media platforms, such as Netflix, YouTube, amazon, and others, the market for
subtitles of captioning solutions has accelerated. For streaming platforms,
captioning and subtitling solutions support translation and delivery of
understandable language into subtitles & captions. Global demand for
captioning and subtitling solutions is on the rise among production companies
due to automation process features and new tools and resolution features
offered by these solutions. Introduction of advanced technology, such as,
Internet of Things and Artificial Intelligence is further boosting the growth
of the global captioning and subtitling solutions market. Moreover, certain
vendors in the market have introduced advanced captioning and subtitling
solutions, integrating artificial intelligence technology into them, which has
eased the process of editing & subtitling for the end-users.
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In the media industry, demand for advanced solutions is
expected to rise in the near future for displaying of movies and series with
adequate comprehensive subtitles & captions. Additionally, increase in
demand for subtitling & caption in the education, content production, and
broadcasting & video on demand (VOD) industries is anticipated to drive the
global captioning and subtitling solutions market during the forecast period.
The latest trend driving the market is the rise in the number of broadcast
channels globally. Further, increase in R&D expenditure in the broadcasting
industry and rise in adoption of advanced graphics & resolutions are
expected to propel the global captioning and subtitling solutions market. Rise
in IT investments in the broadcasting industry is anticipated to offer
lucrative opportunities to the captioning and subtitling vendors across the
world.
The global captioning and subtitling solutions market can be
segmented based on deployment model, application, end-user, and region. On the
basis of deployment model, the captioning and subtitling solutions market can
be categorized into on-premise and cloud. In terms of application, the
captioning and subtitling solutions market can be segmented into film
production, commercial, television production, and others (streaming platform
productions). The commercial industry can be further divided into gaming
industry, animated films, advertising industry, and others. Based on end-user,
the captioning and subtitling solutions market can be classified into
corporate, government, broadcast, content producers, and education.
Based on region, the global captioning and subtitling
solutions market can be segmented into North America (NA), Europe, Asia Pacific
(APAC), Middle East & Africa (MEA), and South America (SA). The captioning
and subtitling solutions market in these regions has been further analyzed at
the country level, wherein top countries in North America are the U.S. and
Canada. Analysis of the global captioning and subtitling solutions market in
Europe includes in the U.K., Germany, France, and Rest of Europe. Similarly,
India, China, Japan, Australia, and the Rest of Asia Pacific have been
considered for the analysis of the captioning and subtitling solutions market
in Asia Pacific. Top countries in Middle East & Africa include GCC
countries and South Africa, while those in South America comprise Brazil.
Major companies operating in the global captioning and
subtitling solutions market include 3Play Media, Apptek, Telestream, LLC, Tell
Language Solutions, IBM Corporation, Transcribe Now., EEG Enterprises,
Compusult Limited, ZOO Digital Group plc. and Amara Enterprise.
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