- Screen and video capture software provides features of recording real-time activities over the screen, which enable easy sharing and understanding of digital data for various devices.
- Screen and video capture software is utilized to present a specific issue a user is facing, which can be solved easily with guidance from another individual by simply watching the video
- Organizations are using this software to deliver video tutorials for training purposes, which has been gaining traction in the last few years owing to flexible work culture and growing digitization across the globe
- Increasing demand for consumer query management with video assistance is anticipated to fuel the screen and video capture software market during the forecast period
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Global Screen and Video Capture Software Market: Dynamics
Global Screen and Video Capture Software Market: Key Drivers
- Increase in demand for video lectures and consumer shift toward “self-paced learning” models due to busy lifestyle is projected to drive the market for screen and video capture software market during the forecast period
- The screen and video capture software provides easy conversation alternative to resolve a specific issue faced by technical teams while working on fixing a particular bug. Better team management and training can be achieved by the use of this software, which in turn is anticipated to boost screen and video capture software market
- Increase in digitization, rise in demand for video assistance at workplace, and consumer shift toward virtual learning are key elements in growth of screen and video capture software market
- Growing technological developments, better connectivity sources, and R&D in software industry to enhance user experience are expected to drive the screen and video capture software market in the next few years
- However, availability of free alternatives in the market and threat of piracy are major challenges hampering the screen and video capture software market
Impact of COVID-19 on Global Screen and Video Capture Software Market
- Government regulations across the globe to restrict the spread of virus resulted into lockdown in several regions. Work-from-home culture was adopted by several organizations to carry out effective operations and ensure employee safety. This fueled the demand for video trainings and lectures in a virtual environment. Inclination toward video consumption is projected to rise in the next few years, which is likely to create significant opportunities for the screen and video capture software market during the forecast period.
North America to Hold a Major Share of Global Screen and Video Capture Software Market
- In terms of region, the global screen and video capture software market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America
- The global screen and video capture software market was dominated by North America in 2020 owing to technological advancements in the region and growing consumer shift toward video consumptions for marketing and promotion activities in countries such as Canada and U.S.
- The U.S. accounted for a major share of screen and video capture software market in the region owing to the presence of key industry players in the country and increasing demand from small and medium enterprises
- Asia Pacific is projected to gain larger share of the global market during the forecast period due to increasing focus by key industry players in the region to capture untapped market opportunities and the presence of a large consumer base in countries such as India, Japan and China.
- Increasing software as a service startups in the region is further projected to boost the screen and video capture software market in Asia Pacific during the forecast period
Global Screen and Video Capture Software Market: Competition Landscape
The global screen and video capture software market is highly saturated with global and regional industry players competing with each other to capture the growth opportunities. Key market leaders are focusing on mergers, acquisitions, partnerships, and joint ventures to gain competitive advantage. New market entrants are investing in R&D to develop innovative solutions for users in order to gain larger market share. For instance, on December 02, 2020, CloudApp understood the increasing demand for effortless communication in enterprises and provided annotated screenshots, GIFs and screen recording features to users.
Key players operating in the global screen and video capture software market include:
- Adobe
- TechSmith Corporation
- CloudApp
- ConnectWise, LLC
- Droplr
- FastStone Corporation
- Skillbrains
- Loom
- Movavi Software Limited
- Screencastify
- Telestream,LLC
- Zoho Corporation Pvt. Ltd.
Global Screen and Video Capture Software Market: Research Scope
Global Screen and Video Capture Software Market, by Component
- Software
- Services
Global Screen and Video Capture Software Market, by Deployment
- Cloud Based
- Web Based
Global Screen and Video Capture Software Market, by Enterprise Size
- Small & Medium Enterprise
- Large Enterprise
Global Screen and Video Capture Software Market, by End-User
- IT
- Government
- Education
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